El Callejón
del Aguacate
Branding
Based on the magical Avocado Alley in Coyoacán, Mexico City, this concept of a taquería in the historic heart of Toledo, Spain, embraces the name 'El Callejón del Aguacate'. This concept centers around the avocado as a key ingredient, as it is not only a cornerstone of Mexican cousine, but also as a focal point in our visual communication.
Toledo, Spain. 2021